22 Feb

Back in the day, television was a big deal. It was the primary source of entertainment and advertisement. But, as the technology and internet progress, people are now turning to their phones to watch live streams like online selling, real-time events (e.g. concerts), and product launches. Most business owners have already taken this advantage and started to do live streaming in Singapore

So, if you also want to live stream, here are the ways to make your broadcast more engaging. 

  1. Keep a Decent Background

Indeed, live streaming is an online event, and people will only see a specific part of your venue from their phones. But this doesn't give you the freedom to ignore your background setting. You still need to set up a simple yet decent background to look more professional. 

  1. Adjust the Lighting

Unlike recorded videos, live streaming is a real-time event, which means you can't edit the lighting or the colour contrast. Before starting, arrange the lights to have a clear view, not too light and dark. If unsure, you can look for an event management system to improve the viewer's experience. 

  1. Choose Your Platform

Some social media platforms provide users with Facebook Live, YouTube Live, and Instagram Live features in today's time. You can choose from one of them as your virtual event platform in Singapore. To help you, pick a platform with a considerable number of followers.

  1. Rehearse and Test Run the Video

Before going live, rehearse your lines and memories of the flow of the events. You can also test run the video to see if the wifi is working and technical issues. Live streaming doesn't mean you can be spontaneous and go unreported. 

  1. Make Eye Contact

Eye contact builds more interaction and connection when communicating with others, even with online events like live streaming. Don't forget to look into the camera, so your viewers will remember what you say, and you'll look more sincere. 

Start live streaming your product launches with Evention today! Visit their website to know more about live streaming services in Singapore.

Resource:

https://www.scoop.it/topic/infograpics-by-coinnyli/p/4130339301/2022/02/22/how-to-improve-your-live-streaming-broadcast

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