When we first started our retail cosmetic store, we were having a hard time expanding beyond our business reach. We have minimal knowledge in marketing our cosmetic products online so we just used our connections to advertise them, and created a simple website and a Facebook page hoping that we would be able to reach our target consumers. Yes, we did manage to get a few customers because of it but it still wasn’t enough to make our business grow.
We sought the help of our business professor from the university, and he advised us to hire a digital marketing agency. He said that the agency can help us market our retail cosmetic online. He, himself tried their services on his e-commerce business and it helped him gain a lot of loyal customers and followers. After this, we decided to heed his advice and contacted the said digital marketing agency.
Search Engine-Friendly Site
The first thing that we noticed ever since we hired their SEO services is the drastic change in our website. It suddenly became more attractive to users. It now contains relevant web content which would grab the users’ attention. Its architecture was rearranged to make it more user-friendly. Because of these changes, our website’s ranking greatly increased! How did we know this? The agency showed us a detailed report of our current business status online and explained them to us.
High Conversion Rates
When we asked for the updates of our current status in the online platform, we were surprised to know that our conversion rates greatly increased! This means that not only did they help drive more traffic to our website, but they also managed to get users to buy our products! Because of this, our business was able to gain a lot of new customers.
Effective Social Media Management
Aside from their SEO services, we also availed their social media management services. This is to help us manage our Facebook page and get more followers and likers. Before, we creating graphics and posters, and post them to our page to promote our products. But no matter how much effort we put it to make them look aesthetically-pleasing and witty, we still could not get likes and followers. But when the digital marketing agency started handling our Facebook page, we noticed that the number of likes greatly increased! Our posts got recognised by a lot of users and because of this, we were able to reach our target consumers online!
Most of the things that we currently achieved in our business today were thanks to the help of the award-winning digital marketing agency called OOm. Their online marketing services are totally worth investing for because they helped us reached our target consumers online, and at the same, they effectively promoted our business online.
So, if you are looking for an SEO/ SEM company in Singapore that got the digital marketing agency awards and marketing excellence awards, I highly recommend that you check out OOm now at https://www.oom.com.sg/!